When you think about it, the straight-edged boxes don't make any sense.
Between the start of March Madness and the seemingly never-ending cold front, there’s likely to be a lot of people ordering pizza over the next month. When it arrives at the door, the large, cumbersome box begs the question: why are pizza boxes square, when the pie inside is round?
The answer is actually quite simple: square boxes are easier and less expensive to produce, because they be assembled from one sheet of cardboard. They're easy to construct on-site, and can be easily stacked and stored in corners or in the freezer aisle. But square boxes are wasteful, and a simply doesn’t need all the extra space a square box provides.
I'm not the only one who has had this thought. Over the years, companies have tried to shake up the pizza delivery industry with round pizza box prototypes. In 2004, a man named John Harvey invented a round pizza box , which he believed trapped grease better than regular boxes and kept the pizza from sliding around. But finding manufacturers who saw the product as a solution and not simply a gimmick proved problematic.
In 2010, Apple filed a for a thin, round pizza container designed for personal pies, featuring 8 ventilation holes to allow moisture to escape. While it has yet to be made publicly available, it is used by Apple employees to take their pizza from the food court to their desk without it getting soggy.
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Most recently, World Centric, who creates certified compostable products for the foodservice industry, introduced , a plant-based (it’s made from sugarcane and bamboo), compostable pizza box. It has less packaging than a traditional box, as well as improved heat retention and air vents that help maintain crispiness. The pizza can be re-heated in the box (), the top doubles as a server, and the boxes nest to save storage space.
Here's hoping the circular boxes will catch on. Until then, turn delivery night into homemade pizza night. We have the to get you started.